熟知排名算法,快速提升網站轉化率
1.文章标題必須原創,盡量含有關鍵詞。
The article title must be original and try to contain keywords.
标題是(shì)一(yī / yì /yí)篇文章最重要(yào / yāo)的(de)排名因素,特别是(shì)轉載的(de)文章标題一(yī / yì /yí)定要(yào / yāo)改,因爲(wéi / wèi)轉載的(de)文章就(jiù)算收錄了(le/liǎo)其權重也(yě)是(shì)沒有原創文章的(de)高,也(yě)不(bù)會有較好的(de)排名。這(zhè)時(shí)候标題一(yī / yì /yí)定要(yào / yāo)改,标題裏要(yào / yāo)含有關鍵詞。如這(zhè)篇文章标題是(shì)“編輯必知的(de)seo知識”含有關鍵詞“編輯”、“seo”。
Title is an article the most important ranking factors, especially reprint articles title must change, because reprint articles even if the weight is not collected essays on high, also won't have good ranking. By this time title must change, title to contain the keywords. If this article title is "editor will know seo knowledge" containing keywords "edit", "seo".
2.标題要(yào / yāo)與文章内容相符合。
Title to the content and consistent.
搜索引擎不(bù)希望給用戶的(de)内容不(bù)是(shì)用戶想找的(de)。
Search engines do not wish to give the user's content is not users want to find.
3.文章開頭(最好第一(yī / yì /yí)到(dào)二句話)就(jiù)要(yào / yāo)含有關鍵詞且第一(yī / yì /yí)句話要(yào / yāo)有吸引力。
The article beginning (best first to two sentences) will contain key words and the first words to attractive.
有兩個(gè)好處。第一(yī / yì /yí),從用戶體驗來(lái)講關鍵詞會出(chū)現在(zài)搜索結果的(de)描述文本裏,如果第一(yī / yì /yí)段寫的(de)很有趣浏覽者就(jiù)會去點,因爲(wéi / wèi)他(tā)好奇。同樣,寫的(de)很平淡的(de)描述浏覽者會誤以(yǐ)爲(wéi / wèi)網站沒有什麽看頭,盡管這(zhè)個(gè)網站确實很值得看。第二,搜索引擎從開始爬行這(zhè)篇文章的(de)時(shí)候就(jiù)捕捉到(dào)了(le/liǎo)關鍵詞。
Two advantages. First, from the user experience speaking keywords will appear in the description of the search results in the text, if the first paragraph write very interesting visitors will go to the point, because his curiosity. Also, write very insipid describe visitors will be no mistake that web site to see what, even though the site is really worth watching. Second, search engine crawl from the start of this article when they captured the keywords.
4.關鍵詞進行加粗、加鏈接。
Key words in bold, and links.
把關鍵詞進行加粗是(shì)告訴浏覽者這(zhè)個(gè)詞是(shì)這(zhè)張網頁的(de)一(yī / yì /yí)個(gè)重點。同樣,搜索引擎也(yě)會優先去找文章裏含有strong、B标簽的(de)關鍵詞,并且知道(dào)你的(de)網頁想表達的(de)核心思想是(shì)圍繞這(zhè)些關鍵詞來(lái)展開的(de)。
The key words for bold is told the word is this your visitors a focus of the web pages. Also, the search engines will also go to find the article contains is strong, B labels keywords, and to know that your web page to express is the core idea of the surrounding these keywords to launch.
5.一(yī / yì /yí)個(gè)關鍵詞出(chū)現3到(dào)5次。
A key words appear 3 to 5 times.
關鍵詞密度太大(dà)會被搜索引擎認爲(wéi / wèi)有作弊嫌疑。但如果是(shì)按照正常語義邏輯來(lái)編寫文章的(de),關鍵詞出(chū)現多次是(shì)沒影響的(de)。但如果關鍵詞隻出(chū)現1到(dào)兩次就(jiù)可以(yǐ)想法在(zài)文章的(de)某處再去融入此關鍵詞。
Keyword density is great search engine that cheating is a suspect. But if it is according to the normal logic to write the article of semantic, keywords appear multiple times is no influence. But if keywords appear only 1 to 2 times can idea in the article to go into the keywords somewhere.
6.标題吸引力。
Title attraction.
這(zhè)是(shì)從用戶體驗的(de)角度(ueo)去考慮,寫文章的(de)目的(de)是(shì)要(yào / yāo)有人(rén)去點擊,一(yī / yì /yí)個(gè)标題是(shì)否有吸引力能在(zài)很大(dà)程度上(shàng)決定浏覽者是(shì)否去點擊。(如“韓國(guó)整形技術比中國(guó)強嗎”這(zhè)樣的(de)标題就(jiù)比“韓國(guó)整形技術領先于(yú)中國(guó)”這(zhè)個(gè)标題有吸引力)
This is from the point of view of the user experience (ueo) to consider, writing purpose is to someone to click, a title is attractive to a great extent determine whether your visitors to click. (such as "South Korea plastic technology than China's strong?" this title is better than the "South Korea plastic leading technology in China" this headline attractive)
7.内文鏈接。
Text links.
注意兩點,一(yī / yì /yí)是(shì)文中不(bù)要(yào / yāo)出(chū)現錨文本和(hé / huò)地(dì / de)址一(yī / yì /yí)樣的(de)鏈接。編輯手法、描述詞、形容詞要(yào / yāo)靈活多變,如文章出(chū)現“網站制作”的(de)鏈接後,後面就(jiù)用“網站制作”進行鏈接。二是(shì)導出(chū)鏈接不(bù)要(yào / yāo)太多(具體要(yào / yāo)看文章篇幅而(ér)定,一(yī / yì /yí)般建議出(chū)現5個(gè)以(yǐ)内的(de)鏈接)。
Pay attention to two points, one is the anchor text and address don't appear the same link. Editing techniques, and describe word, adjectives to flexibility, such as writing appear "dalian waist liposuction how many money" after the link, behind with the "dalian waist had liposuction cost" link to it. 2 it is import links don't too much (specific should see a paper length and decide, generally recommend that appear within five links).
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