網站seo優化

現在(zài)電子(zǐ)商務類的(de)購物平台有很多很多，而(ér)且有很大(dà)一(yī / yì ／yí)部分正處在(zài)優化的(de)初期階段，所以(yǐ)也(yě)是(shì)SEO網站優化的(de)一(yī / yì ／yí)塊大(dà)的(de)市場，如果能夠在(zài)這(zhè)個(gè)市場當中做好優化，相信對于(yú)自己的(de)日後的(de)seo道(dào)路是(shì)有巨大(dà)的(de)幫助的(de)。當然B2C網站建設也(yě)是(shì)極難優化的(de)一(yī / yì ／yí)種網站類型。

Now the electronic commerce class shopping platform has many, but a large part of it in the early stage of optimization, so the SEO website optimization is a big market, if you can do the optimization in this market, believe that there is a great help to my future road seo. A type of web course B2C website construction is extremely hard to optimize.

B2C網站優化的(de)難點在(zài)于(yú)：

The difficulty lies in the website optimization B2C:

1、關鍵詞衆多，B2C網站屬于(yú)商品銷售平台，任何一(yī / yì ／yí)個(gè)這(zhè)樣的(de)網站都會涉及到(dào)很多種産品，很多個(gè)品牌，正是(shì)因爲(wéi / wèi)産品衆多，所以(yǐ)需要(yào / yāo)優化的(de)關鍵詞也(yě)衆多，這(zhè)麽多的(de)關鍵詞都需要(yào / yāo)我們進行優化，這(zhè)樣才能夠保證網站的(de)流量。而(ér)且除了(le／liǎo)産品詞和(hé / huò)品牌詞，一(yī / yì ／yí)些目标關鍵詞也(yě)是(shì)必須要(yào / yāo)優化上(shàng)去，否則流量也(yě)會非常的(de)悲慘。

Keyword is numerous, B2C website belong to commodity sales platform, any one such site will involve many kinds of products, many brands, it is because many products, so the need to optimize keywords is numerous, keywords so much we need to conduct optimization, like this only then can guarantee the website traffic. But in addition to product and brand word, some target keywords is also necessary to optimize up, otherwise the flow will be very miserable.

2、競争激烈，現在(zài)是(shì)電子(zǐ)商務的(de)世紀，任何行業的(de)電商營銷型網站建設都會有很多，這(zhè)些人(rén)做同一(yī / yì ／yí)個(gè)行業，賣大(dà)緻相同的(de)産品，這(zhè)就(jiù)導緻了(le／liǎo)競争尤爲(wéi / wèi)的(de)激烈。而(ér)且這(zhè)種競争表現在(zài)目标詞到(dào)産品詞甚至到(dào)長尾詞等多個(gè)領域。

Fierce competition, it is a century of e-commerce, e-commerce marketing type website construction of any industry there will be many, these people have the same industry, to sell the same products, which leads to the competition is fierce. And this kind of competition in the target word to word even to many fields such as the long tail word.

3、百度競價帶來(lái)的(de)影響，B2C網站是(shì)百度競價做的(de)最多的(de)行業之(zhī)一(yī / yì ／yí)，因爲(wéi / wèi)B2C網站是(shì)靠流量吃飯的(de)，自然大(dà)家不(bù)會放棄百度競價這(zhè)樣流量來(lái)源最多的(de)方式，所以(yǐ)有些詞，我們會發現參與到(dào)競價的(de)網站非常非常多，左側的(de)前10甚至都可能是(shì)百度推廣的(de)。正是(shì)因爲(wéi / wèi)這(zhè)樣，有些詞，我們優化到(dào)了(le／liǎo)首頁之(zhī)後，由于(yú)點擊過少，對于(yú)排名來(lái)說(shuō)會有很不(bù)好的(de)影響，對排名的(de)波動影響較大(dà)。

Effect of Baidu bidding to bring, B2C site is one of Baidu bidding do most of the industry, because the B2C site is to rely on traffic to eat, you will not give up the natural Baidu bidding such traffic sources most of the way, so some words, we will find that participate in the auction site is not very much, the left side of the first 10 even may is Baidu promotion. It is because of this, some of the words, then we optimize to the home page, click on the rankings because of too little, it will have a bad effect on the ranking, the fluctuation of.

雖然難點衆多，我們依然是(shì)要(yào / yāo)想辦法把他(tā)們優化上(shàng)去，這(zhè)才是(shì)我們seoer存在(zài)的(de)價值，而(ér)且優化上(shàng)去之(zhī)後，你會有非常強烈的(de)成就(jiù)感。

Although many difficulties, we are still going to try and get them to optimize up, this is our SEOER value of existence, and optimize up, you will have a very strong sense of achievement.

要(yào / yāo)做好B2C網站的(de)優化，首先要(yào / yāo)找到(dào)切入點，這(zhè)個(gè)切入點就(jiù)是(shì)關鍵詞。我們在(zài)優化B2C網站的(de)時(shí)候，要(yào / yāo)與做其他(tā)類型的(de)網站不(bù)一(yī / yì ／yí)樣，所有的(de)優化工作都應該是(shì)從關鍵詞開始切入的(de)，做優化方案的(de)時(shí)候也(yě)應該是(shì)由關鍵詞開始發散。

To do B2C site optimization, first of all to find a starting point, the starting point is the keyword. We in the optimization of the B2C website, website to do with other types are not the same, the optimization work we are all from the keywords begin, do optimization scheme should be key words began to diverge.

從關鍵詞，我們可以(yǐ)規劃出(chū)網站的(de)整體結構；從關鍵詞，我們可以(yǐ)劃分出(chū)網站的(de)頁面的(de)重要(yào / yāo)等級；從關鍵詞，我們甚至可以(yǐ)知道(dào)網站的(de)收錄來(lái)源；從關鍵詞，我們可以(yǐ)知道(dào)文章更新的(de)方式；從關鍵詞，我們可以(yǐ)知道(dào)這(zhè)些文章與頁面的(de)聯系。。總之(zhī)一(yī / yì ／yí)切都應該是(shì)圍繞關鍵詞出(chū)發的(de)。這(zhè)點會與做企業站、論壇都有很大(dà)的(de)不(bù)同。

From the words, we can plan the overall structure of the site; from the keywords, we can divide the important level of web page; from the keywords, we can even know included sites; from the keywords, we can know the update mode; from the key words, we can know that these articles and the page links.. In short everything around it is keyword based. This can and do enterprise stand, the forum is very different.

而(ér)做B2C網站優化，最重要(yào / yāo)的(de)也(yě)是(shì)關鍵詞的(de)挖掘和(hé / huò)分布，特别是(shì)長尾詞，一(yī / yì ／yí)個(gè)成功優化的(de)B2C網站，流量的(de)大(dà)部分來(lái)源會是(shì)長尾詞。而(ér)事實上(shàng)，這(zhè)類網站的(de)長尾詞挖掘很簡單：

But do B2C website optimization, mining and distribution is also the most important keywords, especially the long tail word, a successful optimization B2C site, the source of most of the flow will be the long tail word. In fact, the long tail word this kind of Web mining is very simple:

每個(gè)B2C網站所銷售的(de)商品都會有很多參數，這(zhè)些參數就(jiù)是(shì)我們挖掘長尾最好的(de)方法，比如說(shuō)衣服，它有男女款，它有顔色，它有尺碼，它有風格等等，我們可以(yǐ)用這(zhè)些參數組合出(chū)很多很多的(de)長尾詞，而(ér)事實上(shàng)，對于(yú)消費者來(lái)說(shuō)，他(tā)們也(yě)是(shì)很有可能搜索“藍色休閑男裝”這(zhè)種詞的(de)，而(ér)如果你做好了(le／liǎo)這(zhè)個(gè)詞，你會發現，來(lái)的(de)流量都是(shì)很精準的(de)，訂單成交的(de)概率也(yě)會很不(bù)錯。

Each B2C site by sales of goods will have many parameters, these parameters are our best method for mining the long tail, such as clothes, it has male and female, its color, its size, its style and so on, we can produce many of the long tail word with these parameters, and in fact, for the consumer speaking, they are likely to search for "blue casual" this word, but if you do this, you'll find out, the flow is very accurate, probability order transactions will be very good.

還有，有了(le／liǎo)這(zhè)些參數組合出(chū)來(lái)的(de)頁面，你也(yě)不(bù)需要(yào / yāo)再爲(wéi / wèi)收錄數量而(ér)擔心了(le／liǎo)。關于(yú)這(zhè)些長尾的(de)優化，最成功的(de)案例就(jiù)是(shì)王通了(le／liǎo)。

Also, with these parameters out of the page, you also don't need to worry about the number included. Optimization of the long tail, the most successful case is Wang Tong.

所以(yǐ)要(yào / yāo)做B2C網站的(de)優化，切入點和(hé / huò)關鍵之(zhī)處，都是(shì)和(hé / huò)關鍵詞有關系！做好關鍵詞的(de)工作，你才有可能優化好一(yī / yì ／yí)個(gè)B2C網站。

So do the optimization of the website B2C, the starting point and the point, are related and keywords! Do key words work, you can be a good B2C site optimization.