網站seo優化

熟知排名算法,快速提升網站轉化率

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企業網站設計優化技巧

時(shí)間:2017-03-26   訪問量:1256

一(yī / yì /yí)般說(shuō)來(lái),URL中包含關鍵詞對網站優化确實會有所幫助。 不(bù)過從品牌效果考慮, 用品牌名稱做域名應該是(shì)比較合适的(de)。 不(bù)要(yào / yāo)走急功近利誤區。獨立域名更能獲得搜索引擎的(de)認可。調查顯示:大(dà)多數搜索引擎排名時(shí)對那些不(bù)具備獨立域名的(de)網站賦予較小的(de)“重要(yào / yāo)性”。

Generally speaking, the URL contains keywords to site optimization really can help. But from the brand effect consider, supplies, PaiMing called domain name should be more appropriate. Don't go get rich quick erroneous zone. Domain names more to the search engine's approval. Survey: most of the search engine rankings for those who do not have independently when domain name to the website smaller "importance".

網站優化的(de)目的(de)是(shì)用合理的(de)手段(不(bù)是(shì)作弊),對網站源代碼進行優化,使之(zhī)對搜索引擎更友好,更符合排名規則一(yī / yì /yí)個(gè)站點的(de)排名70%是(shì)靠網站優化做到(dào)的(de)網站優化内容着力點 :網站結構分析/優化;關鍵詞分析;客戶競争對手分析;

The purpose of the site optimization is to use reasonable means (not cheating), to optimize website source code, make to the search engine more friendly, more in line with a site's ranking rules ranked by 70% is optimized your site do website optimization content focus: website structure analysis/optimization; Key words analysis; Customer analysis of competitors;

網站優化效果四項指标衡量:在(zài)搜索引擎中關鍵詞排名; 在(zài)Alexa全球排名; PR值或外部連接數量; 目标人(rén)群的(de)到(dào)達率;(注意不(bù)是(shì)泛泛的(de)PV)

Website optimization effect four measures: in the search engine rankings keywords; Alexa rankings in global; The PR value or external connection quantity; The target population reached; (note that not broad PV)

網站優化基礎工作是(shì)網頁的(de)優化,網頁的(de)優化内容涵蓋:

Website optimization is the optimization of the foundation work web page, the optimization of the web page content covers:

第一(yī / yì /yí):标題(title),你所選擇用的(de)關鍵詞(一(yī / yì /yí)般最好是(shì)3個(gè)關鍵詞)。

Title (title), what you choose to use the keywords (generally is best three keywords).

第二:meta标簽,這(zhè)裏包括,keyword、description、generator、robots、Progid等。

Meta tags, this includes, keyword, description, generator, robots, Progid, etc.

第三:圖片alt标簽,盡量少用flash和(hé / huò)圖片(個(gè)人(rén)認爲(wéi / wèi),不(bù)過位了(le/liǎo)美觀度可适當)。

Pictures of Alt tag, use less as far as possible flash and pictures (personal thought, but a beautiful degree can be properly).

第四:要(yào / yāo)有合理的(de)web網站設計結構,少用JV腳本語言,别用層。

To have reasonable web design structure, less with JV scripting language, don't use the layer.

第五:外部鏈接(文字鏈接),别去鏈接工廠。

External links (text links), don't go to link the factory.

網站優化不(bù)要(yào / yāo)天天盯着排名,這(zhè)樣很累,做好網站的(de)内容(内容是(shì)最重要(yào / yāo)的(de)).網站優化過程不(bù)是(shì)排名直線上(shàng)升,現實情況表現其實更多的(de)是(shì)排名的(de)起伏,但這(zhè)是(shì)很正常的(de)。因爲(wéi / wèi)是(shì)過程。網站優化不(bù)是(shì)作弊,也(yě)不(bù)是(shì)簡單的(de)對關鍵詞堆徹。爲(wéi / wèi)什麽某些SEO高手能快速地(dì / de)讓關鍵詞優化好呢?

Website optimization don't stare at every day rankings, which is very tired, do the content on the website (content is the most important). Site optimization process is not ranking in a straight line, the reality show more is actually the ranking ups and downs, but this is very normal. Because is process. Website optimization is not cheating, also is not simple to repeal of key words. Why some SEO programmer can quickly make keywords optimization good?

是(shì)因爲(wéi / wèi)他(tā)們手頭上(shàng)有很多的(de)網站的(de)FTP帳号和(hé / huò)密碼(這(zhè)些是(shì)很重要(yào / yāo)的(de)因素),而(ér)且他(tā)們手頭上(shàng)有很多PR值高的(de)網站,在(zài)這(zhè)麽多的(de)網站上(shàng)挂個(gè)鏈接,簡單的(de)做下網站優化效果就(jiù)出(chū)來(lái)了(le/liǎo)。稍留意下,我們會驚奇于(yú)有些網站:網站做的(de)不(bù)成“網”形,PR值卻同時(shí)高的(de)要(yào / yāo)死,這(zhè)些都是(shì)SEO的(de)“幕後傑作”。網站優化需要(yào / yāo)一(yī / yì /yí)個(gè)過程,比如說(shuō)你時(shí)間長了(le/liǎo),手上(shàng)的(de)FTP帳号多了(le/liǎo),認識的(de)朋友也(yě)多了(le/liǎo),那麽你鏈接就(jiù)會有質量了(le/liǎo)。Google 每年進行的(de) 10 次常規更新和(hé / huò)不(bù)時(shí)出(chū)現的(de)算法升級有很大(dà)一(yī / yì /yí)部分是(shì)由于(yú)受到(dào)了(le/liǎo)SEO 行業研究的(de)啓發。

Because they have a lot of web site FTP account and password (these are very important factors), and they have a lot of the PR value high site, in so many web site a link, simple do the next web site optimization effect came out. A little attention to, we will be amazed by some sites: web site do no "nets" form, the PR value while high death, these are the SEO "behind the scenes masterpiece". Website optimization needs a process, for example you for a long time, hand FTP account many, know a friend also many, then you link will have quality. Google each year for 10 times the regular update and upgrade the algorithm is shown a big part of the SEO industry is due to research of inspiration.

SEO 的(de)真正含義應該是(shì) “對網頁進行優化,以(yǐ)使其對搜索引擎更加友好 ” 。

SEO's true meaning should be "of web optimization, in order to make it to the search engine more friendly".

現在(zài)所有的(de)搜索引擎,包括 Google 在(zài)内,都有一(yī / yì /yí)個(gè)難以(yǐ)消化的(de)問題 —— 對動态網站的(de)接受能力不(bù)夠。

Now all the search engine, including Google inside, there is a difficult to digest issues-on dynamic website accept ability is not enough.

知道(dào)了(le/liǎo)什麽是(shì)對 Google“ 不(bù)友好 ” 的(de),就(jiù)可以(yǐ)大(dà)緻找到(dào)對 Google“ 友好 ” 的(de)辦法: 通過甚重選擇關鍵字、外部鏈接、錨文本以(yǐ)及合理安排頁面元素的(de)搭配,優化網站的(de)底層結構,盡量多采用靜态頁面技術,少用甚至不(bù)用動态頁面技術,減少不(bù)必要(yào / yāo)的(de)腳本程序等,就(jiù)可以(yǐ)從技術層面初步達到(dào)對搜索引擎 “ 友好 ” 的(de)目的(de)。

Know what is on Google "unfriendly", can find for roughly Google "friendly" measures: through heavy choose what keyword, and external links, anchor text and reasonable arrangement of elements of the page is tie-in, optimize the underlying structure of a web site, try to use more static page technology, less with don't even need to dynamic pages technology, reduce unnecessary scripts to wait, can from the technical level of the search engine to preliminary "friendly" purposes.

要(yào / yāo)想達到(dào)SEO 的(de)終極目标 —— 排在(zài)相關關鍵詞查詢結果的(de)首位,最重要(yào / yāo)的(de)還需要(yào / yāo)網站内容的(de)配合。短期内提高排名對一(yī / yì /yí)個(gè)内容很差的(de)網站是(shì)沒有任何意義的(de),因爲(wéi / wèi) Google 的(de)算法現在(zài)更新的(de)頻率非常快.Google 的(de)目的(de)就(jiù)是(shì)要(yào / yāo) “ 找到(dào)人(rén)們最需要(yào / yāo)的(de)東西 ” ,所以(yǐ)網站優化的(de)最根本辦法就(jiù)是(shì),讓你的(de)網站确實成爲(wéi / wèi)人(rén)們最需要(yào / yāo)的(de)網站。

To achieve the ultimate goal of SEO-row in the related key words inquires the first results, the most important of the content on the website also need to cooperate. The short term boost ranking to a content is very poor site is meaningless, because Google's algorithm is now the frequency of updates very fast. Google's purpose is to "find people need the most thing", so the website optimization of the most fundamental way is, make your site really become the people need most web sites.

所有搜索引擎 的(de)目的(de)都是(shì)一(yī / yì /yí)樣的(de),都是(shì)幫用戶找到(dào)最合适的(de)網站,所以(yǐ)豐富網站内容的(de)重要(yào / yāo)性無論如何強調都不(bù)爲(wéi / wèi)過。

All search engines of the purpose is the same, is to help users find the most suitable web sites, so the importance of rich website content cannot be overemphasized.

Google 目前的(de)算法公式已經升級過無數次,其中涉及的(de)變量甚至會有 300 多個(gè), PageRank 隻是(shì)其中最著名的(de)一(yī / yì /yí)個(gè)而(ér)已。說(shuō)道(dào)底,對于(yú)網站優化而(ér)言。真正重點還是(shì)把内容做好,把你的(de)用戶粘在(zài)你的(de)網站,你的(de)用戶将不(bù)斷的(de)積累,流量大(dà)了(le/liǎo),對GOOGLE排名最有用。

Google the algorithm has been upgraded formula numerous times, involving variable or even more than 300, is one of the most famous PageRank a just. The bottom of the said, for the website for optimization. Real focus or the content well, put your users stick in your website, your users will be accumulated ceaselessly, large flow, GOOGLE ranking of the most useful.

點擊越多越好嗎?不(bù)盡然。要(yào / yāo)考慮誰在(zài)看你的(de)網頁。這(zhè)是(shì)至關重要(yào / yāo)的(de)問題。必須是(shì)你的(de)目标訪問者才有用。 吸引目标訪問者,需要(yào / yāo)選擇好登錄搜索引擎的(de)關鍵詞、加入分類目錄時(shí)選擇好目錄及子(zǐ)目錄。過多的(de)_JavaScript代碼統一(yī / yì /yí)放到(dào)一(yī / yì /yí)個(gè).js文件中。搜索引擎不(bù)會讀_JavaScript代碼。使用簡單的(de)表格,不(bù)要(yào / yāo)過度使用表格,或表格中嵌套表格,這(zhè)樣最容易出(chū)現HTML錯誤。 使用CSS樣式表統一(yī / yì /yí)字體,而(ér)不(bù)要(yào / yāo)過多使用HTML字體标簽。

Click on the more the better? Not exactly. Want to consider who is reading your web pages. This is the question. Must be your target visitors are only useful. Attract targeted visitors, need to choose a good login search engine key words, to join classified catalogue choice when the directory and subdirectories. Too much _JavaScript code in a unified. Js file. The search engines don't read _JavaScript code. Use simple form, do not excessive use of form, or form nested form, so most prone to HTML error. Use CSS style sheets unified font, and don't use too much HTML font tags.

本文發布于(yú)北京網站建設公司湖北衆廣網絡/

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